SHOT @THREADstudiobelfast

era aesthetics & wellness

PHOTOGRAPHY: Megan Hide

PROJECT: Product & Seasonal Branding Imagery

ERA Clinic is redefining modern aesthetics by placing wellness, client care, and experience at the heart of their brand. Rather than focusing solely on injectable treatments, ERA takes a holistic approach, blending clinical expertise with restorative practices such as sound bath evenings and curated wellness experiences.

For this half-day shoot at Thread Studio, the team created imagery that reflected both sides of their brand: calm, grounding visuals aligned with their wellness ethos, alongside elevated seasonal content for Christmas and New Year. Using different areas of the studio allowed the imagery to shift seamlessly between moods, supporting ERA’s belief that aesthetics should feel considered, nurturing, and human… not transactional.

This shoot demonstrates how a flexible studio environment can support values-led brands looking to communicate more than just a service, but a philosophy.

If you would like to see more of Megans work click here